Lisa Chernova
Graphic Designer in Marketing
Core Expertise
What Lisa brings to each engagement
Marketing Design
Creates eye-catching visuals for marketing campaigns, promotions and brand communications. The designs help businesses communicate offers clearly, capture attention and maintain a consistent visual identity.
Social Media Content Design
Creates platform-specific visuals for social media, including Telegram and VK, helping brands communicate promotions clearly, maintain audience interest and build a consistent visual presence across channels.
Graphic Design & Layout
Designs promotional posters, banners and social media layouts, combining typography, color and visual hierarchy to make information easy to understand and align designs with brand guidelines.
Why Lisa Is a Strong Fit
Experience, measurable outcomes, and the type of work where Lisa adds the most value.
Experience Snapshot
Works on marketing and graphic design projects for both retail and international brands, including DIXY and Hito Wallet, with the Russian market and international crypto projects as the main markets so far. The work covers promotional posters, social media content, campaign visuals and digital creatives, from interpreting a brief and developing visual concepts to producing final assets for different platforms. Comfortable working in a team, adapting to brand guidelines and delivering quality work on tight deadlines, with AI image services used alongside the Adobe tools and Figma.
Proven Results
- DIXY, one of the largest retail chains in Russia: created marketing visuals and promotional content for the brand's social media channels, 20 to 30 creatives a week over three years, delivering platform-ready creative assets for ongoing brand communication across Telegram, VK and OK.
- Hito Wallet, printed marketing materials: developed graphic design assets for international meetups, delivering visual materials adapted to the project's communication needs and target audience.
Best Fit
A strong fit for marketing teams and agencies that need a reliable, fast and collaborative designer who can turn briefs into engaging visual content. Works especially well on social media campaigns, retail promotions and digital marketing projects with recurring creative needs, helping teams maintain visual consistency, meet deadlines and produce quality assets efficiently.
Tools & Platforms
Selected tools Lisa uses in day-to-day delivery.
Adobe Photoshop
Image editing and retouching for campaign visuals and social media creatives
Adobe Illustrator
Vector graphics, posters, banners and brand elements
Figma
Layouts, social media templates and design handover
Adobe After Effects
Simple 2D animations for social media and product promotions
CapCut
Short video edits for social media content
Turn your brief into campaign visuals
Lisa takes campaign visuals, social media creatives and promotional materials from concept to platform-ready assets, in Russian and English, within your brand guidelines and deadlines.