Lalit Kumar
Local SEO Specialist & Technical SEO Expert
Core Expertise
What Lalit brings to each engagement
Local SEO & Google Business Profile
Optimizes Google Business Profiles, improves local rankings, manages citations and strengthens location-based signals so businesses attract nearby customers, more calls and qualified leads.
Technical SEO Audits & Optimization
Finds and fixes crawl errors, indexing issues, broken links, redirect problems, schema markup and Core Web Vitals issues to improve site health and organic search performance.
On-Page SEO & Content Optimization
Optimizes keywords, title tags, meta descriptions, headings, internal links and website content to improve search relevance, rankings, organic traffic and user engagement.
Why Lalit Is a Strong Fit
Experience, measurable outcomes, and the type of work where Lalit adds the most value.
Experience Snapshot
Handles SEO projects for local businesses and service-based websites, from initial audits and keyword research to implementation and ongoing optimization. Improves existing websites, resolves ranking issues, optimizes service and location pages and strengthens local search visibility. Supports both one-time SEO projects and ongoing monthly campaigns, with the focus on sustainable rankings, qualified leads and measurable business growth.
Proven Results
- For Connover Packaging, a manufacturer of tamper-evident polyethylene bags serving the US and Canada and growing in e-commerce, organic traffic grew 200.5% in 12 months through on-page content optimization, improved site structure and high-quality backlinks.
- Runs local SEO for CFE Equipment Corporation. In one month (December), its Google Business Profile recorded 866 interactions, 103 calls and 566 direction requests, while the website had about 1.8K users over 28 days and 603 goal completions in the month.
- Improves local SEO by optimizing Google Business Profiles, local keywords, service pages and on-page elements, and tracks keyword rankings, website traffic, calls and leads over 30 to 90 days.
Best Fit
Best suited to small and medium-sized businesses, local service providers and agencies looking for reliable SEO support, especially businesses struggling with low Google Maps rankings, limited organic traffic and few customer inquiries. Works independently or alongside an existing marketing team.
Tools & Platforms
Selected tools Lalit uses in day-to-day delivery.
Google Search Console
Indexing, crawl and search performance monitoring
GA4
Organic traffic and lead tracking
Semrush
Keyword research, rank tracking and site audits
Scopes I Work On
Delivery scopes where I am an assigned specialist.
Link building services: backlink analysis, measured outreach, digital PR, and toxic-link cleanup, paid by work delivered. From $400. See pricing.
Local SEO services: Google Business Profile optimization, citation building, and review management. Audits from $400. See pricing.
On-page SEO services: page optimization, content briefs, and landing page tuning, priced per deliverable, from $250. See pricing.
Comprehensive SEO audits for SaaS, content, and ecommerce sites: technical, demand, content, authority, and measurement. From $1,190. See pricing.
Technical SEO services: crawling, indexation, Core Web Vitals, schema, and migration support. Health checks from $500. See pricing.
Get found by customers nearby
Lalit starts with an audit, then works on your Google Business Profile, technical fixes and service pages to lift Google Maps rankings, calls and qualified leads.